The Downtown Girl aesthetic is categorised by 90s vibes, Rory Gilmore, Mazzy Star, and NYC. But how can we personally embody this style?

With the rise of hookup culture, the idea of a woman being a 'player' is seen as empowering. But, can this ever truly be feminist?

Move over 'Clean Girl', 2014 Tumblr is back. But how can we translate this look into 2023?